Adidas Korea (hereinafter referred to as Adidas), a leading global sports brand, will host the 'For Speed Only' event, a special event to maximize the product experience for customers who love sports, for three days from July 5th to 7th at the Times Square Atrium on the 1st floor in Yeongdeungpo.

Adidas F50 Advancement Pack is equipped with enhanced new technologies to change the game's direction for speed, meeting the needs of modern football. The F50 series is an ultralight football boot line that delivers the ultimate speed, and since its debut in 2004, it has been loved by world-class footballers. The 'Advancement Pack', Adidas' F50, which was released after 9 years, is back with enhanced technology and innovative materials for game-changing speed.

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The Adidas F50 'Advancement Pack', which will be officially released in Korea on July 3rd, is designed with Sprintframe 360, an outsole specially designed to provide optimal stability, lightweight Fibertouch upper made of engineered synthetic material, and Sprint Web with 3D texture on the upper. The white silhouette of the F50 reveals the lightweight nature of the product, and the red and blue details on the sides visually express speed as an afterimage when players pass quickly.

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The women's model of this F50 features a very soft Primeknit mid-cut collar made of special material optimized for women's feet, providing a customized fit to the shape of the players' feet and ankles, maximizing stability and comfort when worn.

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Adidas is holding the 'For Speed Only' event at the Times Square Atrium on the 1st floor in Yeongdeungpo from July 5th to 7th to commemorate the launch of this F50. In particular, on July 6th, global partners Son Heung-min, Jay Park, and Jung Ho-yeon will share their sincere stories with fans through the 'YOU GOT THIS - I Believe in You' talk show, followed by a special meeting between Son Heung-min and fans.

In addition, there are various regular programs that consumers can enjoy, including the Futsal Championship 8th round tournament and the Futsal Match program, which can be participated in by anyone who is an Adidas Club member by pre-registration, the History Zone where you can see the past and present of the F50, the Screen Football Zone where you can try on the F50, and the Special Photo Booth where you can appear in the frame with Son Heung-min. More information about the event can also be found on Adidas' official social channels.

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Adidas said, "To commemorate the launch of the F50 Advancement Pack in Korea, we have prepared a special event to provide customers with a new experience and spend time with fans who love sports," and added, "We hope that many people will be able to experience and enjoy Adidas' innovative products through this event."

With the launch of Adidas' F50 Advancement Pack, football fans have a special opportunity to experience football boots that combine new technologies and designs. It is expected that many people will participate in the 'For Speed Only' event held at Yeongdeungpo Times Square to experience Adidas' innovation.

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Website: http://www.adidas.co.kr

※ This article is based on the company's press release and is a more cleanly organized article.